Editorially YoursEditorially Yours

September 1st, 2014

Whole New Look for PeKu

Except for when PeKu was a very young company, we have redesigned our publications constantly.  Typically it takes about eighteen months for us to work through all of our publications, and then we start the cycle again.  Creating new looks for each property keeps things fresh, interesting, and engaging.

This summer we decided to redesign PeKu, the corporate site, even though it had gotten a new look in the spring. Working with our newly hired marketing coordinator, she and I decided that we needed to tweak the new design a bit more.  Once that look was complete, we
Read More
August 25th, 2014

Meet the Team- Kimberly Hays

Kimberly Hays joined the PeKu team in July of 2012 as a columnist.  The following year she added the second role of associate editor.  Kim currently oversees the editorial work for our Active Living, Entertainment, Home & Garden, Style, and Technology sections.  Additionally, she supplies weekly articles for a variety of topics, including DIY home projects, crafts for elementary aged children, holiday planning, gardening, and more.  Kim definitely brings a lot of creativity and inspiration to the pages of PeKu.

To learn more about Kim, continue reading!

MPK: You write three different columns that fall in the genre of
Read More
August 18th, 2014

Returning to Former Roles at Work

If you haven't performed the tasks involved in a role, it can be difficult to explain them.  Although you may understand what is required, the experience of actually completing the task may highlight unexpected problems or shortcuts.  At PeKu, I have grown with the company, and thus I know the roles of writer, editor, marketing coordinator, and CEO.  However, even though I have worn all of those hats at one time or another, it is good to return to those roles occasionally.

Obviously, I experience the work of a CEO daily.  I also work in the role of
Read More
August 11th, 2014

Working at a Distance- Meeting in Person!

Today is the second Monday of the month, which means that I share anniversaries being celebrated among the PeKu team.  This month there are none.  Zippo.  Zilch.  However, fate had an interesting way of creating a topic for this week's column.

Last Monday I had an Ask the Expert column published in the Union Leader (a Manchester, New Hampshire, newspaper) about managing an international team.  I wrote about strategies that have helped make PeKu into a successful company with a team that functions well while separated by thousands of miles.  I have stayed in communication with
Read More
August 4th, 2014

What’s New at PeKu- August 2014 Highlights

When August begins, somehow it feels like the end of summer to me.  When I was a child, this was when class schedules came in the mail, shopping for pens and notebooks began, and the first day's outfit was planned.  When I taught, this was the month that I began setting up my classroom and working on lesson plan outlines. Now that I work year 'round, the schedule for August is similar to almost any other month, but somehow I still start to mourn the end of summer.

I'm a romantic at heart, so maybe it's the fact that
Read More
July 28th, 2014

Meet the Specialist- Joan Jacobsen

We have published fitness expert columns on My Fitness Tunes for several years.  In this column our specialists provide advice and insight for a variety of fitness topics.  One of these columnists is Joan Jacobsen, our senior fitness specialist.  Joan began writing for us in August 2011.  After a temporary leave, Joan returned in April of this year.  Always energetic and inspiring, Joan shares helpful ideas for health, diet, and fitness for our readers.

Without further ado, allow me to introduce Joan.

MPK: Our readers know you as the Senior Fitness Specialist. How did you get started
Read More
Inspire. Inform. Engage.